February 27, 2012

Alex and Vina at the Hollywood Tower aboard Le Fashion Truck

Le Fashion Truck, LA’s first Mobile Boutique, is excited to announce they’re partnering up again with the famous Hollywood Tower Apartments in Hollywood for another Afternoon of Fashion on Sunday, March 4, 2012 from 12-4pm.

The Hollywood Tower’s Afternoon of Fashion is back with a NEW Blogger Lounge by “Le Fashion Monster” Deniz Senkan, a Pop-Up Shop by Blaque Label, music lounge by Star 98.7 FM, and haircuts on the go from The Original Mobile Barbershop! Receive a complimentary mini-makeover by Annie Tevlin of SkinOwl and get your “Urban Nail Art Design” by Patty of Cakes Nails - as seen on MTV!  Shop LA’s Mobile Boutiques Le Fashion Truck and Skullastic, and curb your appetite with gourmet
bites from food trucks Get Toasted, Lobsta Truck, Crepe ‘N Around and

Hosted by the Hollywood Tower and La Belle Apartment Homes, this
one-day fashion truck, pop-up shop and food truck event is set to take
place once again on the private cobblestone street that separates the
Hollywood Tower from its newer sister property, La Belle, at 6138
Franklin Ave in Hollywood. Created for the enjoyment of the residents
of both properties, this is a free event that is also open to the
fashion forward residents of Los Angeles. Convenient parking on
Franklin Ave, Argyle and surrounding streets.

Visit Le Fashion Truck’s website for previous press coverage on
Hollywood Tower’s Afternoon of Fashion, including a feature with
MarPop on Good Day LA!

The Hollywood Tower, known for its famous art deco neon sign,
legendary lobby and rooftop terraces have been Hollywood landmarks
since their unveiling in the early 1900s. Explore its historic and
legendary grounds, then step on over to its brand new neighbor with a
contemporary attitude, La Belle. The two properties are home to over
300+ creative-type residents, 98.7fm’s penthouse and are conveniently
located in the heart of Hollywood off the 101 Freeway.

CONTACT: Stacey Steffe

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